Abhinand A

Performance Marketing Expert | Expert in App-Based Campaigns | Google & Meta Certified | Data-driven growth Strategist

Kerala

Joined 28 November 2024

6 Followers

About

Posts

Replies

Ideas

Summary

I am a performance marketeer with a focus on App marketing. I have extensive experience working with OTT platforms like Disney+Hotstar and have a stro... Read More

Skills

Experiences

3 years 3 months

dentsu X
Apr 2024 - Current
Associate Manager
Performics
Mar 2022 - Apr 2024
Biddable Media Analyst
Executing different campaigns to drive incremental Subscriptions through audience building via Awareness campaigns and minimizing cost per subscription through prf campaigns using platforms like Google, Facebook, Tiktok & Dv360. Establish divisional campaign benchmarks/KPIs and ensure they are consistently met. Managed day to day Paid media activities such as Bidding, AB Testing, Quality score & conducted optimisations. compile weekly, Seasonal and conducted annual performance report to drive overall efficiency and marketing effectiveness

Education

Kraftshala
Nov 2021 - Mar 2025
Marketing launch pad
Digital marketing

Portfolio

No Portfolio added yet

Download the medial app to read full posts, comements and news.