"Driving growth and building brands with creativity and strategy! With years of experience in digital marketing, I craft data-driven campaigns that de... Read More
Skills
Canva
figma
WordPress
Mycology
Experiences
6 years 5 months
EcademicTube
Mar 2022 - Current
Subject Matter Expert
RTMN Digital
Jul 2022 - Jul 2024
Graphic Designer
Crystal Hues
Jan 2022 - Jul 2024
Content Writer
Rabtul
Jan 2022 - Jul 2024
Chief Operation Officer
Course Hero
Mar 2021 - Jul 2024
Subject Matter Expert
Chegg India
Jan 2021 - Jul 2024
Subject Matter Expert
SPIC MACAY
Jan 2019 - Jul 2024
Team Lead Manager
Erakina
Jan 2020 - Nov 2023
Graphic Designer
Erakina
Jan 2021 - Dec 2021
Wordpress Developer
1. Website Management and Maintenance - Managed the technical infrastructure of [www.erakina.com](http://www.erakina.com), ensuring uptime, security, and smooth functioning of the platform.
- Conducted routine maintenance to optimize website speed and performance.
2. Content Structuring and Organization
- Created and maintained an intuitive content categorization system, organizing articles into various themes like agriculture, climate, health, and wildlife.
- Implemented effective taxonomy strategies for improved user navigation and SEO.
3. Design and User Experience (UX)
- Designed responsive, user-friendly layouts compatible across devices.
- Enhanced the aesthetic appeal with custom WordPress themes and plugins tailored to Erakina's content.
4. Content Integration and Publishing
- Collaborated with content teams to integrate visually appealing multimedia elements, like photo galleries and infographics, into articles such as "Penguins: The Flightless Seabirds" and "Delhiโs Air Quality Deteriorates".
5. Plugin Management and Customization
- Integrated and customized plugins to add features like social sharing, search engine optimization, and performance analytics.
6. Search Engine Optimization (SEO)
- Improved site ranking and traffic by implementing on-page and technical SEO strategies, including metadata, alt texts, and optimized URLs.
7. Quality Assurance and Testing
- Performed rigorous testing to identify and fix bugs or inconsistencies in site functionality and design.
8. Successful Launches and Updates
- Contributed to the successful deployment of new features and timely updates for seasonal or trending topics, aligning with Erakinaโs mission
Education
Jamia Millia Islamia
Jan 2021 - Sep 2021
Research Scholar
Microbiology, General
Mohammad Ali Jauhar University
Jun 2016 - May 2019
Bachelor's degree
Biochemistry
Hira Public School
Apr 2014 - Mar 2016
Senior Secondary
Science
Portfolio
No Portfolio added yet
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