Arpit Gupta

SME Sales: Led strategic finance and branding initiatives, helping SMEs enhance growth and operational efficiency. Investor Relations: Built and nurtured investor relationships, presenting HBF Direct’s value propositions to secure funding. SME Consulting: Provided expert guidance to SMEs on optimizing operations and implementing financial strategies for sustainable growth. Event Execution: Managed end-to-end execution of FCI & BBA events, driving investor-SME engagement and fostering new business opportunities.

B2B Partnerships: Engaged with schools, edtech firms, RWAs, NGOs, and CSR programs to promote holistic development courses. Sales & Outreach: Developed a structured approach for lead generation and client engagement. Market Research: Identified key players and crafted targeted partnership strategies. Strategic Collaboration: Aligned business goals with new and existing partnerships.

Strategic Partnerships: Established partnerships with leading fintech brands (Groww, Upstox, Axis Bank, ICICI Bank) to expand market reach and drive growth. Digital Marketing Campaigns: Led influencer, group marketing, and innovative campaigns to promote fintech products and acquire customers. Brand Awareness & Visibility: Boosted brand recognition through targeted marketing initiatives and impactful campaigns. Data-Driven Optimization: Utilized data analytics to enhance campaign performance, improving customer acquisition and brand engagement metrics.