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Bhagya Panchal

Marketing Strategist | MICAโ€™24 x upGrad | MIT'23

Ahmedabad, Gujarat
Joined 05 September 2024
8 Followers
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Summary

My background includes a variety of marketing roles, from freelancing to working with agencies and MNCs. Over the past four years, I've worked with b... Read More

Skills

Marketing
Sales
Branding

Experiences

5 years 1 month
  1. Self Employed
    Self Employed
    Sep 2020 - Current
    Marketing Strategist
    I help businesses and individuals with marketing and sales strategies that: โ†’ Establish trust = Drive up sales โ†’ Attract ideal customers = Generate more leads โ†’ Engage and nurture a loyal audience = Encourage more conversations Results Achievedโœจ โ†’ Reached a milestone of 1 million impressions for a client โ†’ Generated 20,000 leads for an EdTech Company โ†’ Achieved a 220% ROI on marketing campaigns โ†’ Increased conversion rates from 2% to 15% โ†’ Grew follower count by 220% and impressions by 2,741.7%
  2. Digital Falafel
    Digital Falafel
    Feb 2024 - May 2024
    Account Executive
    โ†’ Managed client social media accounts, ensuring timely content deployment and consistent brand voice โ†’ Developed and implemented comprehensive content calendars and strategies to drive engagement โ†’ Utilized video editing and graphic design skills to enhance visual content and brand storytelling โ†’ Provided data-driven insights through detailed social media analytics reports
  3. Currently
    Currently
    Dec 2023 - Jan 2024
    Marketing Executive
    โ†’ Assisted in executing marketing campaigns โ†’ Gained hands-on experience with application functionality and customer support operations โ†’ Collaborated with teams to implement user growth and retention strategies Key Takeaways: โ†’ Gained insight into startup ecosystems and operations in Ahmedabad โ†’ Developed understanding of user lifecycle stages: acquisition, onboarding, and retention for social media applications Note: I had to leave the internship early due to personal reasons.
  4. Bizgurukul
    Bizgurukul
    May 2020 - Oct 2022
    Affiliate Marketer
    โ†’ Generated 20,000+ leads through strategic marketing. โ†’ Achieved 220% ROI on marketing campaigns, exceeding industry benchmarks. โ†’ Successfully increased average conversion ratio from 2% to 15%. โœจ Industry Recognition: โ†’ Ranked among the Top 50 Affiliates in India in 2022 โ†’ Earned the Bizgurukul Warrior badge. โ†’ Worked closely with the Chief Marketing Officer (CMO) to drive business growth and develop innovative marketing strategies.
  5. Tutoraj
    Tutoraj
    Dec 2020 - Dec 2020
    Marketing Intern (Sales)
    โ†’ Successfully generated leads for workshops through targeted outreach โ†’ Excelled in cold calling and conversion, driving sales growth โ†’ Crafted engaging brand experiences and user onboarding journeys to drive customer satisfaction

Education

  1. mitadtuniversity
    mitadtuniversity
    Jan 2020 - Jan 2023
    Bachelor of Business Administration - BBA
    International Business

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