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D2C Spices Startup Zoff Nets INR 40 Cr From JM Financial PE To Scale Up Its Offline Playbook

Inc42 · 10m

A startup has raised funding to expand its product offerings and enter new markets. The company aims to launch new products such as ready-to-cook meals, condiments, cooking pastes, and seasoning kits. In addition, it plans to strengthen its offline presence to tap into the non-metro India market. The funding comes from JM Financial Private Equity, marking its seventh investment from its Fund III.