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Disney says 518 mln Indian users watched cricket World Cup on TV

Reuters · 1y

According to Walt Disney, a record-breaking 518 million Indian viewers tuned in to watch the men's Cricket World Cup matches on their television channels during the 48-day event. The company's Hotstar streaming app also achieved a concurrent viewership record of 59 million during the final match. These numbers come as a relief for Disney's India unit, which is currently exploring joint venture partnerships or potential business sales. The broadcasting rights for ICC tournaments in India from 2024 to 2027 have already been acquired by Disney.